Health Optimization Isn’t About Doing More. It’s About When You Do It.

You’re tracking everything for your health. Sleep stages, heart rate, recovery, workouts, nutrition. And yet some days still feel off. Same habits, same discipline, wildly different results. That’s not a motivation problem. It’s a timing problem. Most health and performance tools are great at telling you what already happened. How long you slept, how many […]

Social Jet Lag: Why Your Weekend Sleep Habit Isn’t Helping

Ever find yourself staying up later on the weekends, then dragging through Monday like you’ve flown cross-country? That mismatch between your weekday and weekend sleep schedules has a name: social jet lag—and it’s not great for your health. In a study our CEO (Olivia Walch) co-authored, they looked at Twitter activity (a rough stand-in for […]

How to beat jet lag

Ah travel—booking tickets, hopping on a plane, immersing yourself in a new locale, and…feeling more tired than you’ve ever felt before. Jet lag is our name for all of the circadian disruption—and subsequent fatigue—that comes from traveling and changing time zones. While we can’t help with the physical toll being in an airplane seat for […]